What moral obligations do creators have when they work with questionable brands? The #1 video in our latest Weekly Brand Report raises that question. It's a collab between a stylish social star and a company...

Anaya Kandhal is still #1 in the Global Top 50. The family-oriented channel has used its success on YouTube Shorts to outpace the competition for four straight weeks. Over our latest seven-day measurement period, the...

Dimension 20, Dropout‘s Dungeons & Dragons show, is coming to Madison Square Garden for a night of live TTRPG adventure. Dimension 20: Gauntlet at the Garden will bring together the full D20 squad, including dungeon...

Last week, Watcher–the content studio founded in 2019 by former Buzzfeed-ers Ryan Bergara, Steven Lim, and Shane Madej–surprised viewers by announcing it would no longer be uploading its videos to YouTube. Instead, it said, it...

MrBeast has brought his brand into another video game. The YouTube star's latest partnership is a deal with Zynga's Touchpoint studio centered around the mobile game Top Troops. Top Troops is a strategy game launched last year by Touchpoint, the studio...

Welcome to Millionaires, where we profile creators who have recently crossed the one million follower mark on platforms like YouTube, TikTok, and Twitch. There are creators crossing this threshold every week, and each of them...

Matthew Lillard knows the power of fandoms. He’s been surrounded by them for decades, having played iconic characters in everything from Scream to Scooby-Doo to Five Nights at Freddy’s, and now his liquor company Find...

Netflix's earnings report for the first quarter of 2024 included some encouraging numbers, but a warner about the future caused the streamer's stock price to decline. Netflix shares fell by as much as 8% after the company...

It's festival season on Snapchat, and the app is joining the crowd with a plethora of filters, Discover content, and geo-located goodies. The fun begins at Coachella, where Snapchat is offering an array of coverage over two...

One week after she brought her music back to TikTok, Taylor Swift has partnered with the app to promote her new album. Several Swiftie-oriented features arrived on TikTok on April 19, the same day Swift dropped her...

Welcome to Streamers on the Rise, where we find streamers who are growing their channels, content, and audiences in extraordinary ways. Each week we’ll talk with a creator about what goes into livestreaming–both on and...

The TikTok-ification of Twitch is nearly complete. The Amazon-owned hub has announced that its Discovery feed, which arranges clips and streams in an array that resembles the For You Page, will roll out to all users later this month....