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The Met Opera is using YouTube to look for a new generation of fans

Timothee Chalamet may think that no one cares about opera, but one of the most prominent opera houses in the U.S. is betting that it can find new fans for a 430-year-old art form --...

   

The Hot 100 flows through social media, so Billboard is bringing YouTube data back into its charts

Billboard and YouTube have kissed and made up. A disagreement between the two companies kept the latter out of the former's chart calculus for about a year, but Billboard is adjusting its weights to give more recognition to...

   

Top 50 Most Subscribed YouTube Channels Worldwide • Week Of 11/08/2026

SASHA SHOW was the top dog in our subscriber charts during the month of October, and his hot streak continued into November. The Turkey-based creator picked up 1.4 million weekly subscribers during the first measurement period of the...

   

Top 50 Most Viewed YouTube Channels Worldwide • Week Of 11/08/2026

The all-time most-watched channel in YouTube history returned to the #1 spot in the Global Top 50. T-Series was the only channel that hauled in more than one billion views during the first week of November --...

   

Some students watch thousands of irrelevant videos during class. Can YouTube solve that problem?

Platforms like YouTube have become ubiquitous in classrooms. A recent report from Gallup found that 96% of students are equipped with devices that are meant to enhance their learning. Reality, however, is not so straightforward. Some students...

   

The code for YouTube’s Android app reveals a testing ground for Instagram-style social features

The most recent version of YouTube's Android app includes some curious lines of code. A report from Android Authority reveals numerous references to Tamba, a mysterious entity that has some similarities to Instagram. Android Authority's discoveries within the...

   

YouTube enlists educational creators to show the value of its interactive gaming hub

As educators, researchers, and policymakers debate YouTube's utility in classrooms, a handful of creators are getting the chance to show how the platform's interactive elements can enhance learning. YouTube quietly introduced a slate of educational...

   

Top 50 Most Viewed YouTube Channels Worldwide • Week Of 11/01/2026

This week, the #1 spot in the Global Top 50 belongs to Cadel and Mia. The couple channel picked up 1.16 billion weekly views during a week when no other YouTube channel crossed the billion-view threshold. The...

   

YouTube tests reduced payout thresholds to aid creators in developing economies

YouTube is trying out a policy that makes it easier for creators to claim the AdSense revenue their videos generate. In the United States, India, and Indonesia, some members of the YouTube Partner Program now have the ability to cash...

   

Top 50 Most Viewed YouTube Channels Worldwide • Week Of 10/25/2026

MrBeast claimed the pole position in this week's Global Top 50 chart. The most popular YouTube star in the United States picked up 1.27 billion weekly views on his primary channel. Next week, he'll bringing his lifetime view...

   

Consistency is key: A YouTube Shorts bonus program rewards creators who upload at regular intervals

YouTube is preparing to raise the entry threshold for its Partner Program, but at the same time, it is testing new ways for creators to make money. The platform quietly announced the launch of a Bonus...

   

YouTube now gets twice as much watch time on U.S. TVs as any other platform

Each month, Nielsen breaks down U.S. watch time on TV screens across all major media distributors. That particular measurement is known as The Gauge, and in recent years, it has shown favorable results for YouTube. Google's video platform typically...