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Top 50 Most Viewed U.S. YouTube Channels • Week Of 12/01/2024

In this week's U.S. Top 50, MrBeast challenged for the #1 spot by raising his viewership by 18% week-over-week. But the reigning #1 channel, Toys and Colors, rode a 23% week-over-week bump of its own as it retained...

   

Top 50 Most Viewed YouTube Channels Worldwide • Week Of 12/01/2024

Last week, I suggested that T-Series could reach another major milestone by getting more than a billion YouTube views in a single week. Instead, the Indian record label saw its viewership go down by about 7%, though...

   

Top 50 Most Viewed U.S. YouTube Channels • Week Of 11/24/2024

This week, viewership is down across the board in the U.S. Top 50. Four of the top five channels in the ranking got fewer viewers this week than they did during the previous seven-day period....

   

Top 50 Most Viewed YouTube Channels Worldwide • Week Of 11/24/2024

One billion views in a single week is a rare occurrence on YouTube, but T-Series could get there as early as next week. The Indian record label was already #1 in our Global Top 50, and...

   

“Send to YouTube”: A website where you can watch 5 million unnamed YouTube videos

These days, the idea of filming a video on your phone and posting it to YouTube is banal. Forgettable. But back in 2009, it was a Star Trek-level push into the future. That year, Apple...

   

The Sidemen say they’ve hit “the ceiling” of what they can do on YouTube. So they’re going to Netflix.

Netflix lately seems keener than ever to compete with YouTube—and it just snapped up a deal with one of the platform’s biggest content groups. The Sidemen have signed the second U.K.-based season of their Big...

   

Top 50 Most Viewed U.S. YouTube Channels • Week Of 11/17/2024

The number of channels in the Top 50 that predominantly release YouTube Shorts (which we're counting as at least seven of the channel's last 10 are Shorts) is on the rise. Last week it was...

   

Top 50 Most Viewed YouTube Channels Worldwide • Week Of 11/17/2024

To make the top ten in our weekly rundown of the most-watched YouTube channels, a channel must fit into one of three categories: Children's entertainment, East Asian short-form comedy, or T-Series. The Indian record label continues...

   

Top 50 Most Viewed U.S. YouTube Channels • Week Of 11/10/2024

The number of channels in the Top 50 that predominantly release YouTube Shorts (which we're counting as at least seven of the channel's last 10 are Shorts) is on the rise. Last week it was...

   

Top 50 Most Viewed YouTube Channels Worldwide • Week Of 11/10/2024

If you don't get at least 227 million views per week, don't think about claiming a spot in this week's Global Top 50. That was the minimum benchmark for entrance into our ranking of the...

   

YouTube’s hyperlinked comments could drive valuable traffic for Google Search

Google Search traffic is the single biggest source of revenue for YouTube parent Alphabet–and, for the first time in over a decade, it looks like Google’s share of the search market is about to drop...

   

Election night coverage has gone online. Here’s where people watched the most.

Rumble wasn’t the only digital platform to see a major spike in viewership on Election Day. YouTube generated 72 million hours of watch time with Voting Day coverage–and, like on cable TV, Fox News was...